Remote Brains

Archive for April, 2010

Rage!

posted by easmgr in Uncategorized

Between the ages of ten and sixteen (many years before a Touring caravan insurance quote was the highlight of my day), pretty much the only thing I did (besides annoy my sister) was play computer games and eat too much food and annoy my parents. Every day after school, me and my brother hanging out trying to beat each others scores, that was the best part of growing up. The tragedy was that I was the older brother, yet I was never able to beat my brother’s scores. It was a tragedy which I remember eclipsing most of my childhood. It seemed extremely serious at the time, no joke! (With hind-sight it seems just as serious.)

Different games brought different rage. If my brother beat me at a role-playing game, for example, I would be quite angry, but that was nothing compared to the all-dominating Hulk-like anger that erupted out of me when I lost to him at a fighting game. I remember one particularly serious incident following him beating me with Ryu at Streets Of Rage. The entire street knew about it. The argument eventually turned in to a fight, with both neighbours complaining that they thought something terrible was going on in our house. Which it was, of course. More terrible than their old-fashioned minds could ever imagine–

We never did resolve that conflict. To this day my brother still believes that he beat me fair and square. Though that may be the case, my pride won’t let me admit that he was right.

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Meaning

posted by easmgr in Uncategorized

Words mean a lot. Take chemical skin peels for example…Does that sound good to you? Names mean even more. They are part and parcel of why people and brands become successful. I take Tom Cruise as my example. Imagine the following scenario playing out at an audition (in a world where Tom Cruise wasn’t called Tom Cruise) and you’ll see what I mean:

Actor walks in to audition and introduces himself:

“Hi, my name is Jared Heemaroyd.”

Director shuffles nervously in his seat: “Did you say Heemaroyd young man?”

“Heemaroyd, through and through.”

Now, Jared recognizes the worrying expression on the director’s face. He has seen it a million times before. He’s good looking (if you like short men who smile too much, that is) and not bad as an actor, but he just never seems to do enough to land the job.

“Ok then boy,” says the director. “Let’s see you act. Read the script, let’s go.”

Jared acts away. He’s good, the director knows this, but already he’s ruled Jared out. He just can’t risk it. He can’t have someone on his cast who makes people nervous about sitting down, it just won’t work.

There we have it, Tom Cruise’s career didn’t even get off the ground in that alternative universe. He had to live with his wife Nicole and watch her get all the parts and it became a real drag real quick. Names are important, you see. So have a heart and look through them to the person behind–And give people called Heemaroyd an easy time of it for once, will you?

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